With the announcement from Google, that preferential Search Engine Optimization ranking will be given to secured websites – websites that have a SSL Certificate and are referenced by HTTPS rather than the heretofore traditional HTTP– your cost to host your business’s or organization’s website just increased.
Who should you be communicating with? Where are your new customers coming from? The easy answer is … everyone. A VERY important thing to remember is to not send the same message to all of your friends, vendors, prospects, clients, family, former clients…
One common issue with existing websites is the plaintive question “Why, why, why has traffic tanked to my website?” Most of the time, there is an answer! And the answer is first, don’t panic! Many people think that once a website gets built… that’s all they have to do. Visitors will magically just show up. [...]
The increasing ubiquity of Facebook, Twitter, YouTube, blogs and other venues, business owners and their employees present numerous opportunities to sabotage your businesses’ revenues. "With social media, you can be vapid, boring and annoying with alarming frequency,"Patricia Vaccarino, owner of a Seattle public relations firm, warned clients in a newsletter. Vaccarino said many of her [...]